- 左迁
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Market Research Report
Preface
Principle and Thoughts
Market research and market promotion is two steps of marketing, this two elements are interrelated and indispensable. Through detailed market research, collect related market statistics and adapted scientific method to analyze, the former precisely grasped the supply and demand situation of macro and regional market, deeply understood the influence of the national political and economic policy to real estate market, scientifically predicted the market trend, competitors and form of competition, finally confirm the accurate and reasonable market orientation; whereas the later settles the concrete measures in market promoting according to the research result of the former, the market orientation, to make comprehensive price, sales, advertisement, promotion methods strategies. In simple words, the former is fundament and the later is logically conclusion of the former.
System and Methods
The market research report shall be laid out in micro and macro levels, the macro aspect includes: macro economic situation, policy guidance of the industry, development of real estate projects, sales situation, product itself and the phase of marketing and concrete features; micro aspect includes: natural, economical and humanistic situation of the region of the project, the analysis of supply and demand of the region.
Part I Macro Regional Analysis
Chapter I Regional social economic development
1. General situation of the area (resource from the internet or statistical bureau)
(1) Geographic position (location, scoping, acreage, urban acreage)
(2) City quality and status ( city history, culture, and the important status)
(3) City scale ( land-use scale, population scale)
(4) General layout of the city ( city pattern, belonging districts, function zoning, outstanding features)
2. Regional economic development (resource from statistical bureau)
(1) Regional GDP and growth rate, GDP per capita and growth rate
A GNP
Third Industry
Real Estate
B Capital Asserts Investment
Real estate investment
C Total number of social consumer goods retailing
D Exponent of commodity retailing price
Exponent of citizen"s consuming price
Exponent of merchandize house price
Histogram
(2) Disposable income per capita and growth rate, consumption expense and growth rate, average salary
Chapter II Location Analysis
1. Project location and natural situation
(1) General situation of the project location ( which zone does the project location belong to the large area, what status does it take, what"s the function) Attachment: Location graph of the project block)
(2) Regional location (concrete location of the project, land occupation and location advantage)
(3) Regional scene condition ( scene of the project area)
2. Analysis on the relationship between the project and major business and employment distraction.
(1) Traffic situation of the project district (express, arterial road, subsidiary road, branch circuit around the project; bus lines around the project; traffic route to the city center and time)
(2) Layout of major business distraction, employment district and the relationship with the project.
A. CBD (Central Business District) (Location and the distance and time distance with the project)
B. CRD (Central Recreational District) (Location and the distance and time distance with the project)
C. CID ( Central Intellectual District) (Location and the distance and time distance with the project)
D. Analysis of the relationship between the project and above districts.
3. Influence of the city layout to the project development
(1) General layout of the district
(2) General layout around the project
(3) Influence of the layout to project
Chapter III Conclusion of the regional analysis
1. Economic development, average income and consume
2. Advantage and disadvantage of project location.
3. Advantage and disadvantage of the traffic of the project
4. Analysis of major layout and minor layout around the project"s influence to the project.
- 北有云溪
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我要是能反出来。我怕外国朋友也看不懂哦。
翻译不是简单的字词翻译,是要把意思给表达出来的。就像汉字同样一样一句话放在不同的环境是有不同的意思的。这样的问题太难了。
我估计要在美国呆上10年的,还是搞文件处理人应该会。以我们面前的大学水平那真的是能把自己汉字做成这样的表诉都很不错了。
朋友还是另请高明吧!不好意思哦。
- 陶小凡
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呵呵 我是可以帮你翻 可是我的论文要DEADLINE了 语言哲学与翻译
- 慧慧
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最好的翻译软件,阿里旺旺上翻译的可以,是专门用在外交上的,连专业术语都可以翻译,自己去翻译了看看。
- 马老四
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Market research paper
Foreword
Principle and way of thinking:
Market research and market expansion are two step of the market marketing, two mutually connection, necessary.The former pass detailed of market research, collect a related market data, and usage science of the method take into analysis, thus accurate confidence macro view the supply and demand condition of the market and district market, thorough understanding nation political the economic policy influence real estate market, science of estimate the market alignment, rival and competition form, end assurance accurate reasonable of market fixed position;And then according to the former of research result-market fixed position-solve a market expansion in of concrete measure, like the price strategy, sale strategy, advertisement publicity strategy, promote sales means of combination strategy etc..
Jian3 Yan2, the former be a foundation, the latter is the former logic conclusion.
System and method:
Market investigation report will from the macro view and tiny view two level launch, macro view the aspect include:Macro view economy situation, industry policy guide, real estate item development, sale circumstance, product oneself and market marketing of place stage with concrete characteristic;The tiny view include:Nature, economy and humanities condition of item place district, district market of supply and need analysis.
One part macro view district analysis
A, district society economy development condition
1, district general situation(on-line data or statistics a bureau)
(1) Geography position(the magistracy area, area, downtown area of the position, )
(2) City property and position(the importance position for share of the history, culture, of city)
(3) City scale(the city use a ground of scale, population scale)
(4) The city total layout(city structure and form, the area contain, programming direction, outstanding special features)
2, the development general situation of the district economy(data source statistics bureau)
(1) District GDP and the growth comparison, person all GDP and growth comparison
Whole province growth rate the region growth rate
A national economy total production value
Three industry
Real estate
B fixed assets investment
Real estate investment
The C society consumer goods retail a total amount
The D merchandise retail price index number
Residents consumption price index number
The price index number of the merchandise residence
Columniation form diagram
(2) Person all controllable income and growth, consumption expenditure and growth, average wages
Two, niche analysis
1, position in the item district and nature general situation
(1) The district general situation(item place the district be a big district of what district, occupy what position, have what function) of the item place attach:Item ground piece position diagram
(2) District position(the item concrete position, cover and position advantage)
(3) View condition in the district(the district view of the item place)
2, the contact of the item and the city main business district and employment area analysis
(1) The transportation circumstance of item place district(item periphery of fast road, lord stem road, time stem road, road;Mr. of the item periphery hand over circuit;The item arrive route in the go by car of city center in time)
(2) Distribute of main business district, employment area and with item of relation
A, CBD(central business area)( place position and item distance, time)
B, CRD(center business district)( place position and item distance, time)
C, CID(science and technology business center area)( place position and item distance, time)
D, analysis item with the relation of the above-mentioned district
3, the city planning influence item development
(1) Whole programming general situation in the district
(2) Item surroundings programming general situation
(3) The programming influence item
Three, district analysis conclusion
1, economy development, person all income and expenditure consume
2, the niche excellent bad situation of item
3, the transportation excellent bad situation of item
4, big programming and item periphery of small programming influence item analysis
- 牛云
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这种事求人不如求已
- 蓓蓓
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专业性 太强了
- 真可
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what the......
- 阿啵呲嘚
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能翻,太长了
- tt白
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太难了,英语专业大二水平根本不够啊
- 皮皮
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其实用翻译软件也挺好的,只要别整段整段的翻译
- 小教板
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太长了,短点行不行?就一两句吧
- nicehost
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no time for this...